

Hi Sun Technology (China) Limited (the "Company", together with its subsidiaries, collectively known as the "Group"; Stock Code : 0818.HK) is principally engaged in the provision of telecommunication solutions, provision of financial solutions, provision of payment solutions and sales of electronic power meters and solutions.
Telecommunication solutions
China Mobile's IVR business has been transitted to the Jiangsu Base of China Mobile since 1 January 2012. Currently, IVR platform will be redefined as an ability platform providing audio-oriented integrated services. As a result, we will upgrade our IVR platform step by step into WAVE (Web Audio Video Engine) platform, which will provide integrated services including audio, data, video and web contents. With the application of the platform getting mature, we expect more business revenue could be generated effectively. In addition, we will promote the wireless application business in various aspects. In 2011, our animation and comic business also achieved encouraging progress, making us an excellent partner to the Animation and Comic Station Base of China Mobile. Going forward, we will further explore the mobile internet business such as mobile games, animation and comics.
Financial solutions
In 2012, we expect that commercial banks in China will continue to increase the systemic investment in two areas. Firstly, this is the electronic channels infrastructure in China with respect to e-banking and mobile banking. Given the Group's experience in constructing China Mobile's mobile payment platform, we will be able to extend our edge in the area of mobile banking. Meanwhile, domestic banks are accelerating the building of overseas branch network. Having solid experience in constructing the core systems of overseas branches of domestic banks, as well as an in-depth knowledge of foreign regulatory and accounting standards, we will continue to strengthen our leading edge in this aspect.
Payment solutions
Subsequent to China Mobile's successful application of the third party payment licence issued by The People's Bank of China ("PBOC"), we anticipate that China Mobile will focus on opening up capabilities and centralising resources in its overall strategy regarding its payment related business, thus benefiting the participants of the payment industry chain. We will utilise our abundant reserve of professional talents on internet and payment areas and our profound experience in system operation and maintenance so as to reinforce our leading position and create greater values. Meanwhile, we have attempted to introduce mobile payment, mobile advertisements and mobile coupons as pioneer programs in China. With the popularity of smart phones and the formation of online shopping practice, we expect that rapid development of mobile payment will gradually be on track. There is a strong demand in online shopping, daily-lives payment, mobile remittance financial service and near field payment etc. The huge number of China Mobile's subscribers lays a solid foundation for a positive development of mobile payment business. Upon the issuance of third party payment licences by PBOC, the industry order is facilitated. We anticipate that, through the concerted and powerful efforts continuously made by the third party payment providers and market participants such as commercial banks, China UnionPay and telecommunication carriers, the development of mobile payment will be even more robust and fast-growing in the coming years.
Electronic power meters and solutions
The development of smart meter was greatly driven by China's investment in the smart grid. In 2012, the State Grid will continue to devise plans for pushing the smart grid infrastructure forward, perfecting the launching plan of smart grid, standardising the infrastructure and management models, completing the installation and application of the smart meters with high quality and accelerating the buildup pace of the power consumption information collecting system simultaneously. China Southern Power Grid will also conduct a large-scale tendering for the smart meter construction in 2012 to propel the development of smart grid. In this regard, year 2012 means a growing year to the smart meter and power consumption information collecting equipment market. During the year, we have reached an advanced stage on low voltage power line carrier wave communication technology ("PLC") which has passed certain examinations in the fourth quarter of 2011. We expect that this new technology may be gradually launched in the market in 2012 and are optimistic about its application. Besides, we will strive to enhance the quality of our products, enhance productivity, strengthen our craftsmanship, accelerate the life cycle of our products and actively explore the application of other new technologies while consolidating the existing technologies, in order to overcome the challenges from the rapidly developing smart grid market.
updated 13th Arpil, 2012
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